The unveiling ceremony of the Global Wine Tourism Organization (GWTO) Academy Ningxia was held in Turandot Winery Town on June 11, along the east foothills of the Helan Mountains in Ningxia Hui autonomous region.
Wine Industry Culture and Tourism Integration Development Seminar. [Photo provided to seeningxia.com]
Government representatives, heads of international organizations, and industry experts conducted in-depth discussions on the international development path of Ningxia's wine culture and tourism industry, marking a substantive step forward in the strategic cooperation between Ningxia and GWTO.
The GWTO Academy Ningxia is established. [Photo provided to seeningxia.com]
Jose Antonio Vidal, president of GWTO, said that cooperation will be deepened through three paths: the promotion of GWTO's Sustainable Development Standards for Wine Tourism in the Helan Mountain's East Foothills to jointly build China's first wine culture and tourism certification system in line with international models; the customization of courses for Ningxia relying on GWTO's experience in cultivating more than 3,000 professional talents globally to construct an international cultural tourism talent incubation base; the leveraging of GWTO's cooperation network of 22 countries to promote mutual tourism and brand linkage between Ningxia and internationally renowned production areas such as Napa Valley and Tuscany.